About

I’m John Wilson, a Philadelphian by birth and an Avalonian by nature. I’ve been going to Avalon since 1987 when my parents bought their shore house and have loved every moment of it. Whether it’s playing skee-ball at the arcade on 30th Street, getting ice cream at Avalon Freeze, or spending the night at the Princeton, I love everything about Avalon. The only bad thing is leaving.

Avalon’s motto is that they are “cooler by a mile.” Some people say the motto comes from the fact that Avalon is a mile longer than its neighbor, Stone Harbor. Others say that Avalon is a few degrees cooler because it juts out a mile longer into the Atlantic Ocean than any of the other shore towns. With all the different restaurants, shops, and fun things to do, I don’t think the motto has anything to do with geography. Avalon is not just cooler by a mile, it’s Cooler By A Smile.

If you have a story idea, want to be mentioned in Cooler By A Smile, or just want to say hello you can reach me at JohnRayWilson@gmail.com.